Woodsell logo
December 2024: Woodsell logo design.
Initially, the client and I met up at Creek Creative Cafe for a chat about what they wanted. It is always good to meet up face to face with a client prior to starting work on a design job. The client discussed ideas for the logo design and supplied a link to their website. The website incorporated the word ‘Woodsell’ at the top of the home page.

The main idea was to design a logo in an unusual / modified font morphed with animal/bird/plant images. The client’s venue has lots of birds of prey, wild flowers/grasses, unusual fungi, bugs, butterflies, etc. They also stipulated that the design doesn’t look too twee.
I designed the logo initially in black & white, then, once the client was happy with the look / feel of it, introduced the colour. Also, I created the logo in green on white and white on green – for potential uses on other mediums (signage, print, social media).
Once the design was finalised and supplied to the client, the following response came back:
I love it – you’ve done a fantastic job!
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